Johnny Creek Custom Baits Debuts at International Sportsmen's Expo
FOR IMMEDIATE RELEASE
Contact: Mike Reynolds
Email: info@johnnycreekcustombaits.com
Website: www.johnnycreekcustombaits.com
Modesto, CA — Johnny Creek Custom Baits, a California-based company revolutionizing the soft plastic fishing bait industry, is thrilled to announce its official launch at the International Sportsmen's Expo at Cal Expo in Sacramento. The event, running from January 16-19, 2025, will mark the debut of Johnny Creek’s groundbreaking hemp-infused baits.
Combining a passion for fishing with innovative science, Johnny Creek Custom Baits is led by three founders, Mike Reynolds, Greg Hawn, and Thomas Baxter, with a lifetime of fishing expertise. Inspired by co-founder Mike Reynolds’ experience crafting CBD products for his son’s epilepsy treatment, the team has integrated cutting-edge hemp manufacturing techniques into the design of their custom baits.
“Our custom hemp-infused baits are unlike anything currently on the U.S. market,” said Reynolds. “We’re harnessing the scent properties of crushed hemp seed, a technique widely used in other countries, and incorporating variances in the plant’s light wavelengths to create a unique and natural edge for anglers.”
The new line of soft plastic baits is designed to give anglers a distinctive advantage. The natural hemp scent enhances bait attraction, while the innovative use of hemp’s light-reactive properties adds an entirely new dimension to fishing technology.
Johnny Creek Custom Baits invites fishing enthusiasts, industry professionals, and curious anglers to visit their booth at the International Sportsmen’s Expo to experience this game-changing innovation firsthand.
For more information on Johnny Creek Custom Baits, visit www.johnnycreekcustombaits.com.
About Johnny Creek Custom Baits
Founded in Modesto, California, Johnny Creek Custom Baits is committed to revolutionizing the fishing industry with innovative, high-quality, and environmentally-conscious products. The company is built on the founders’ shared passion for fishing and the application of hemp-based technology to deliver superior performance in soft plastic baits.